These programmatic SEO examples will help you understand what it takes to implement a successful pSEO strategy and how to apply these lessons to your own website.
If you’re stuck for inspiration on a new programmatic SEO project, we have a database of 60+ examples, free for members to learn from!
On this page you will find a huge list of 20 programmatic SEO examples and case studies that will give you real-world applications of how each company is using programmatic SEO.
Fun fact - this entire section was built using programmatic SEO and this Google Sheet.
Kapwing mostly targets creators and gamers, and they are doing an outstanding job with that. They have implemented a solid pSEO strategy.
View case study →Canva generates beyond 100 million organic traffic every month and there are a lot of things to learn from them.
View case study →MentorCruise is a growing mentoring and coaching platform that has used pSEO to create separate pages for each category.
View case study →Much like G2, Payscale manages to showcase a lot of data in a beautiful and meaningful format by using programmatic SEO.
View case study →Wise has created 1000s of pages for people who search for SWIFT numbers & other similar things about banks. And tries to make them start using Wise.
View case study →Learn how Zapier is able to generate 2.6 million monthly organic traffic by using the techniques of programmatic SEO.
View case study →Learn how VEED is able to generate 3.5 million monthly organic traffic by using the techniques of programmatic SEO.
View case study →Enhancv has done a great job targeting keywords that their potential users search for and generating ~100k organic traffic every single month.
View case study →Tripadvisor generates well over 226 million organic traffic every month and has beyond 75 million pages indexed in Google.
View case study →Failory is probably the most talked about programmatic SEO example, learn how they generate more than 100k monthly organic traffic.
View case study →Airtable did a great job by programmatically creating 1000s of high-quality pages targeting templates-related and other keywords.
View case study →If you’re researching software, it’s nearly impossible to not come across G2’s website, which receives well over 6 million organic monthly visitors.
View case study →You will be super impressed by the quality of their programmatically generated pages – they are super detailed and customized for each location.
View case study →The greatest website for all the digital nomads out there and a great example of pSEO with over 24000 pages indexed in Google.
View case study →The programmatically generated pages might look like simple blog posts, but they are remarkable with embedded charts and tables. A lot to learn from.
View case study →Product Hunt is a well-known site among the creator community, but well-known enough for its excellent programmatic SEO implementation.
View case study →Retool gets around 100k monthly organic traffic through programmatically generated pages, learn how and what it does.
View case study →Make (formerly Integromat) has thousands of different apps integration pages, much like Zapier. There is a lot to learn from their pSEO strategy.
View case study →DelightChat smartly targets its potential customers by creating separate pages for Shopify apps of different categories that it supports.
View case study →Calendly receives 1.1 million monthly organic traffic by programmatically creating separate pages for different programs, apps, and tools it supports.
View case study →